NorthWind Core Values
Core values are the standards, ideals and principles that direct the way we conduct ourselves as a business and as individuals. They are expressed in two ways: in writing and through actions. Core values are not aspirations or statements of what we would like to be or how we would like to behave, but are instead a description of who we are, what we do and how we do it.
Relationship – We focus on building relationships with customers, vendors, and each other. We demonstrate:
Fairness, Trustworthiness, Reliability, Humility, Moral Principles, and Transparency
Work Ethic – We work diligently to achieve professional success. We are:
Ambassadors of NorthWind, Self-Driven, Committed, and Accountable
Customer Service – We serve customers with respect and understanding, going the extra mile. We practice:
Doing the Right Thing the First Time, Effective Communication, Collaboration, Teamwork, and Empathy
People – We believe every person has intrinsic value and care for the communities where we live and work. We value:
Growth, Supporting Each Other, Family, Local Involvement, and Forgiveness
Innovation – We innovate our products and processes to benefit our customers and the company. We embrace:
Curiosity, New Technology, Continuous Improvement, Industry Expertise
